For
the first time London receives an event geared to the business of craft
design, hosting debates, bringing the main exhibitors and attracting
highly qualified audience. The
Symposium and Exhibition of Crafts and Design I Design International
Crafts Fair will be held on the premises of the London Country Club,
with the opening on May 31, at 14h. It is the industry's premier event and is sponsored by the Sebrae.
The
promotion is from Artest, nonprofit organization based in London, with
the goal of providing technical training and entrepreneurial artisans to
market products with a strong Brazilian identity. In addition, Artest offers logistics product marketing, prospecting new markets for Brazilian handicraft.
"The intention is to hold a special event focusing on craft design. They
are value-added products, suited to market demand both domestically and
internationally, noting trends, thus creating a product cosmopolitan,
but with a strong identity, "explains Denise Mucci, organizer of the
event.
The
event will bring together artisans, micro and small business owners
across the country, who will have the opportunity to get in touch with
buyers and distributors nationally and internationally, including
representatives of major art galleries, museums, concept stores,
boutiques and design stores world. "The expectation is to bring about 80 exhibitors from all over Brazil. We
have already confirmed craftsmen of Pernambuco, Bahia, Sao Paulo, Mato
Grosso, Mato Grosso do Sul, Parana and Santa Catarina, "says Denise.
The
Artest participates in international fairs each year since 2005 and has
experienced increasing demand for domestic products of interest. "Buyers have been interested in knowing the products and artisans in loco." The
world market already has events that are reference in design and
decoration as the Maison & Object (Paris, France), Environment
(Frankfurt, Germany) and Tendence Fair (Frankfurt, Germany). "Our
intention is to enter the annual calendar of events in the city, in
order to bring international buyers interested in learning and acquiring
goods to Brazil concept built into the product."
Symposium
Composes
the event schedule, the Craft Design Symposium, an opportunity to
spread the knowledge of practices, techniques and methods for marketing
crafts design. The
Symposium will fulfill an important role in promoting development of
commercial standards for artisans and for small businesses to design the
craft industry.
There
will be lectures, containing the following major topics: techniques and
innovative materials for use in handicrafts, models of community
management of craftsmen (reported cases); prospects of industrial
innovation applied to micro and small enterprises, tourism and
handicrafts as an inducer of craft as an inducer of tourism.
Already
confirmed the National Coordinator of Portfolio Projects Craft Sebrae,
Mauritius Tedeschi, who will talk about "Craft, Market and
Competitiveness", Carlos Ganem, National Coordinator of FINEP, with
lecture on Design and the FINEP Innovation Award designed
to recognize and promote innovative efforts of companies, nonprofit
institutions and inventors Brazilians, the researcher Eudaldo Oliveira
lecture on "Industry All Began Crafts / Innovation", and Silvia Barrios,
the Grupo Argentino del Color, which will teach lecture Series on Graphics, image transfer, photo ceramics and printing methods on the ceramic, glass and porcelain.
"I hope that with the event in London to become a center of union craft design. London
is characterized as a great cultural barn, has about 20 ethnic groups
and history of the city and its people is contemporary, where all
experience it naturally, "concludes Denise.
Service:
Symposium and Exhibition of Craft Design / First International Fair of Craft Design
When: May 31-June 3
Location: London Country Club
Hours: Thursday to Saturday from 14h to 22h Sunday: 14h to 18h.
Price:
$ 2.00 (donation that will be passed on to the APS Down - Association
of Parents and Friends of People with Down Syndrome)
Information: (43) 3025-5223
www.artesanatodesign2012.com.br
Source: http://www.paranashop.com.br/colunas/colunas_n.php?id=33522&op=notas
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